Fractional Data Analytics for SEO

Search, Content, and Infrastructure Support Services

Most clients that come to us have found a measure of success, but are hitting snags common to many small growing businesses.

They hired an agency that didn’t understand their industry, worked with a freelancer who disappeared after six months, or spent a year writing hundreds of product descriptions for products invisible to search engines. The problem was never effort. It was fit.

High Minded Media delivers senior SEO strategy, content development, and technical support for businesses where the work is hands-on, the audiences are particular, and the rules matter.

We work with growers, makers, nonprofits, wellness providers, service businesses, e-commerce brands, and regulated plant-based and therapeutic businesses across the Pacific Northwest and nationwide.

Organic Search Optimization Services

Organic Search Engine Optimization (SEO)

Organic SEO builds visibility that doesn’t disappear when you stop paying for ads. We develop strategies around organic and generative engine optimization, competitive analysis, keyword tactics, proactive backlink development, and more. All tailored to your business and how your audience actually searches. This is long-game work, built to compound.

Our strategy focuses on increasing your website’s relevance, credibility and visibility, driving targeted traffic without the cost of paid advertising.

Generative Engine Optimization and AI Search Visibility

Search has fractured. AI-driven search tools and Google’s AI Overviews are reshaping who gets seen and who gets skipped. Generative engine optimization (GEO) makes sure your content, structured data, and site architecture are built so AI systems can find you and cite you.

Technical SEO and Site Audits

When your site has problems at the infrastructure level, content and keywords alone won’t fix them. Our technical SEO services help with site speed, Core Web Vitals, crawlability, indexation, structured data, schema, security, and rendering issues. If something is affecting your rankings or impacting user experience, we’ll find it.

E-Commerce SEO

Your online store needs more than product descriptions. E-commerce optimization can include updates to site architecture, category and product pages, conversion paths, and content strategy on WooCommerce, Shopify, and other common e-commerce platforms.

For brands in regulated industries, we navigate the platform constraints and compliance considerations other providers might miss.

Local Search Optimization

Local SEO puts your business in front of people actively searching for what you offer, where you offer it. We handle Google Business Profile optimization, local content, citation building, review and reputation management, and rank monitoring. For businesses with multiple locations or wide service areas, we build localized pages with real substance.

Writing Services

Web Content Writing & Content Architecture

Good content ranks and earns trust at the same time. We write web pages, blog content, product copy, and editorial content. We also build the architecture underneath – the site structure, internal linking, and strategic planning that determines whether your content gets found at all.

We write content that ranks and connects with your audience by:

  • Crafting compelling, search-optimized content that speaks to the interests and needs of your clients and customers.
  • Establishing your brand as a trusted leader through insightful, authoritative writing.
  • Using keyword and competitive content strategies to boost your rankings, so your content reaches your audience.
  • Developing engaging, informative content that attracts and retains people’s interest.
  • Driving higher engagement and conversions with content that matches the values and interests of your audience.

Grant Writing and Nonprofit Content

Nonprofits need more than a marketing retainer. They need a writer who understands how funders think, how grant narratives work, and how to turn program outcomes into language that secures funding.

We provide grant writing, web content, and blog and article development for mission-driven organizations.

Technical & SysAdmin Support

Technical Virtual Assistant Services

Virtual Assistant Services

Our professional virtual assistant services include senior fractional support in SEO implementation, web content production, technical support, digital asset management, and business operations, scoped to your business and tied to your strategic goals.

AI Cleanup and Remediation

Was your booking system vibe-coded and now it’s silently eating client submissions? Did ChatGPT write your service pages and make some claims your license doesn’t cover?

No worries, we can help. We’ll audit what you have, identify what’s broken or creating risk, and give you a clear plan. Josh handles code, automations, and tool failures. Brea handles content, SEO damage, and compliance exposure.

Technical Support Services

Systems Administration and E-Commerce Support

We audit vendor and SaaS stacks, configure, optimize, and maintain e-commerce platforms, reconcile inventory and operational data across systems, and build the documentation and backup infrastructure that keeps your business running if something fails.

If your systems grew organically and nobody’s looked under the hood in a while, that’s exactly where we start.

Fractional Technical Project Management

Some technical projects are too important to manage yourself and too specialized for a general PM. This includes site migrations, SEO implementations, platform consolidations, and vendor transitions.

We step in as fractional technical PMs to scope the work, coordinate teams, and make sure nothing falls through the cracks. We provide senior project leadership, not task management.

Who You’ll Be Working With

Brea Corwin handles SEO, GEO, content strategy, and the editorial work that keeps your business visible and credible. Joshua Smith handles systems, infrastructure, e-commerce operations, and the technical projects that keep everything running underneath.

We like partnering with good people doing real work, and we’d love to hear what you’re working on.

High Minded Media Logo

Clients Served:

– Animal care and integrative wellness
– Agriculture and cultivation businesses
– Local and regional service businesses
– Food, beverage, and specialty makers
– Nonprofits and community organizations
– Wellness and clinical service providers
– E-commerce brands
– Regulated plant-based businesses